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OAA revives ukay-ukay fundraiser to raise general subsidy for Atenean scholars

By and
Published March 1, 2025 at 7:02 pm
Photo by Iya Torres

AFTER A month-long drive, the Office of Admission and Aid (OAA) concluded OokAAy, an ukay-ukay fundraiser aimed at raising funds for tuition and fee scholarships, as well as food subsidies.

With the initiative now in its second iteration, OAA Assistant to the Director for Scholarships Christine Magboo mentioned that the office鈥檚 Director Jose Ma. Edito Tirol鈥攚ho was inspired by clothing donations to the OAA over the years鈥攊nitiated the project in 2023 as a way to provide pre-loved items to scholars and eventually raise funds for additional financial aid.

Photo by Iya Torres

Upholding the mission

OokAAy Project Manager Erwin Arroyo detailed the team鈥檚 focus on streamlining product categorization and storage logistics to enhance their process of collecting donations. Co-Project Manager Love Caranza also emphasized automating product coding for efficiency, noting that the project was run mostly by volunteer students and scholars.

Photo by Iya Torres

Furthermore, Scholarship Officer Rosalydele Bajao shared that scholars were tasked with the fundraiser preparations to ensure responsibilities are divided. Meanwhile, she said that the OAA focused on reaching out to donors and marketing the initiative on official communication channels.

Photo by Iya Torres

Beyond organizing systems and duties, Caranza stressed the initiative鈥檚 communal nature, as scholars, offices, and organizations within the Ateneo came together to volunteer and donate to the initiative.

Future for scholars

With the previous iteration Php 600,000, Bajao said that this year鈥檚 OokAAy targets to raise Php 2 million for Ateneo college scholars, especially with its improved systems and larger reach. However, she clarified that the goal of the initiative during its inception goes beyond being just a fundraiser.

鈥淭hat was the goal of OokAAy鈥攊t wasn鈥檛 just to generate revenue the first time it happened; it was to give scholars the things that they need,鈥 Bajao expressed. 

Photo by Iya Torres

As such, both Arroyo and Caranza are hopeful that the initiative will be sustained to remain an avenue to help scholars in need. 鈥淲e want people to see the value of [OokAAy] more, because even if it鈥檚 hard to execute, I think that this project finds the people that it needs [and] empowers the scholar community to help and serve,鈥 Caranza shared in a mix of English and Filipino.

Following this, Magboo expressed her hopes of doing more projects like OokAAy to sustain scholar support. Bajao also reaffirmed the OAA鈥檚 commitment to assisting scholars, emphasizing that the office remains open to other initiatives that address scholars鈥 needs and go beyond merely generating revenue.


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